The future of innovation is serious …. play!

Serious play is no oxymoron—it’s an emphasis on how serious innovation can be, and how play allows us to innovate more effectively, more quickly and more impactfully.
Read more
Serious play is no oxymoron—it’s an emphasis on how serious innovation can be, and how play allows us to innovate more effectively, more quickly and more impactfully.
A review of the advances and some current technologies deployed by large beauty brands to appeal to today’s consumers’ by delivering a deeper level of personalisation, both in terms of the product itself, and how the consumer experiences the product.
What is happening in the world of encapsulation?